What is On-page SEO? So let’s understand, that On-Page SEO (Search engine optimization) is a process that is used to optimize onsite content in any category of websites including e-commerce, Products, services, and any other blogging website. The main elements of On Page SEO is Page Content, Headings, Images, Meta tags, Links, etc. Basically, Page Web Optimization refers to the organization more than paid marketing. 53% of traffic comes through Organic SEO and On-Page is part of Search Engine Optimization, it’s the same as Off-page or Technical SEO.
Identify Audience
Publish Original Content on the website
Do Keyword Research
Optimize Meta Tags
Write Unique and Impressive Heading (H1)
Write CTR (Call To Action) in Meta Description
Make URLs and Website Content Structure
Re-Publish Fresh and Unique Updated Content
Create categories and tags for breadcrumbs
Optimized Video Pages
Do Image SEO
Include Internal and External links
Add Infographics
On-Page SEO Checklist 2024
Website Content
Website Content is the most important factor for On-page SEO. Web content must be Original and easy to understand for users. Google does not boost ranking on those pages that have duplicate content.
Website or Page Intent
Website content should have to match web intent, For Example, if you are working on a boys’ Shoes e-commerce website, you have to write about highlights of features, But you don’t need to write about girls’ shoes. So On-Page SEO needs relevant, Unique, Impressive, qualified, and Original Content.
Keyword Research
Keyword research and website ranking depend on some major factors and keywords are one of them. there is no myth that Keywords research is important for any website but in the right way. Keyword targeting depends on the competition, Volume, and Intent.
Meta Tags
Meta tags are very necessary indicators of ranking on any search engine and meta Tags are meta titles, meta descriptions, and Alt Tags.
There are limitations regarding characters in meta titles and meta descriptions. Meta title must come under 50–60 characters and meta description must come under 155-160 characters. The alt tag is used for Image and there is also an option to put a specific description for specific image.
H1
H1 is the headline of our post, article, or product page. this headline basically says what content this page has. The headline is the first impression of any type of page, So H1 can make your page ranking and also can down your page ranking.
Image SEO
Many of SEOs thought that Image SEO is not much more important and that there is no need to pay more attention to this, but its not correct image SEO is also an indicator of Image Ranking on any search engine. For example, you are publishing a blog on What is SEO with good quality and informational image and its Alt tag is an SEO important checklist. So there are many chances to rank Images on search Engines.
Links
Each website has internal and external links, but which word or place is suitable for links? It’s very simple, you should make CTR (Click-through rate) such as you can Read more, Explore here, Check here, etc.
Url Structure
Don’t make URLs which is look spam URLs, http://www.xyz.com-%63%6c%65%61%72%. This is so weird, You should follow the Url structure for example
Domain-> Category -> Post Page
Domain -> Category -> Product Page
http://www.lenshubb.com/onpage-seo
On SEO is not about following the all rules you can create your own page or post which is unique by following these on-page highlights.