On 05 March 2024, Google released the March 2024 core update. This update is meant to make Search better by showing less stuff that’s just trying to get clicks and more stuff that’s actually helpful to people. We also talked about some new rules to stop spam better, which can mess up Google’s search results. In this post, we’ll explain more about both the update and the spam rules for people who make content.
What is the March 2024 core update?
The March 2024 core update is a big change in how our main systems work. It’s more complicated than usual and affects a lot of important parts. Google making sure to show more helpful stuff in search results by using different methods and signals. Google don’t rely on just one thing anymore. Even made a new FAQ page to explain this better.
This update is complex, it might take about a month to finish rolling out. During this time, you might notice more changes in search rankings than usual as we update different parts. We’ll let you know on our Google Search Status Dashboard when it’s all done.
If anyone already making good content for people, you don’t need to do anything new for this update. But if you’re not ranking as well, check out our tips on making helpful, reliable content that’s focused on people.
Google New Spam Policies
Google spam rules are made to stop actions that can make Google search results worse. Today, Google released all about three new rules to fight against some bad things noticed happening more: using old website names for bad stuff, making lots of similar content just to get more views, and trying to trick people about a website’s reputation.
Google wants everyone who makes content to look at all our spam rules and make sure they’re not doing any of these things. If a site breaks our rules, it might show up lower in search results or not show up at all. If your site gets in trouble for spam, we’ll send a message through your Search Console account, and you can ask us to think about it again.
Along with these new spam rules, Also Google starting the March 2024 spam update today.
Expired domain abuse
Expired domain abuse means buying a domain name that’s no longer in use and using it to trick search engines into ranking your content higher. This is done by putting up content that’s not helpful to users. For example, someone might buy a domain that used to be about medicine and change it to talk about low-quality casino stuff. It’s not something people do by accident. They do it on purpose to try to get more people to see their content on search engines. It’s okay to use an old domain for a new site that actually helps people.
